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Corporate & Product Brochures

You know your product, but you don't have time to write the brochure. There are countless things that only you can handle if the product is going to launch on schedule. Whether it is distilling a corporate vision into a memorable message or translating technical jargon into end-user benefits, Karen Ackland produces crisp, straightforward copy that clearly communicates your message.

VERITAS
Veritas commissioned the copy for this brochure to highlight an initiative with Oracle and Sun. The brochure described the essential components of an integrated e-business infrastructure.

RAYTEK
To introduce a series of smart infrared thermometers, Karen wrote the copy and directed the design for the brochure and complementary data sheets. Subheads walk customers through the key benefits, allowing the brochure to be used as a selling tool.

 

TAPESTRY.NET
For Tapestry.Net's personalized e-cruitment services Karen developed a multi-piece collateral package that includes data sheets, a Q&A, and customer references.

 

ACME AVIATION
Acme wanted a brochure that encouraged those who dream of flying to start learning now. The brochure differentiated Acme by providing information about their vintage aircraft.

 

 

 

 

 

 

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© 2001 Karen Ackland. Reproducing articles and essays without permission is strictly prohibited.